IGTV is the best Instagram feature for making long-form video content, and thanks to Instagram for various vital updates in the year 2019 and 2020, with the help of several updates, IGTV is easier than ever to use.
Instagram TV or IGTV is Instagram’s extended video platform for content creators. IGTV is built for long-form type content with a maximum length of ten minutes and a minimum length of fifteen seconds of video for regular users. When Instagrammers have made an IGTV channel and posted one video, you will see a new tab on their profile on Instagram with an icon “TV.” Most of the users try to buy IGTV views to get more views for their videos. You will see all of the videos that they have added to the Instagram TV channel by clicking on the IGTV.
WHO ARE ALL CAN USE THE INSTAGRAM’S IGTV FEATURE?
IGTV is a free feature of Instagram that anyone can use, whether you have an Instagram business account, creator account, or personal account. To use IGTV, there are no limitations. You do not have to have a particular number of followers on Instagram, although the verified accounts of Instagram or Instagram account with more than or equal to ten thousand followers enjoy some special perks. The primary thing is being capable of uploading a sixty-minute video. But everyone is limited to ten minutes length videos.
The powerhouse of marketing is videos that provide a ton of special purposes for your content stratergy. In fact, 87% of the businesses in 219 are using video content as a marketing tool, and 83% of marketers said that they receive a good return on investment by using video content. receive IGTV likes to get more likes and good returns among your competitors.
You can use IGTV to the following ting when it comes to the strategy for Instagram marketing:
- Provide a sneak peek of something exciting and new.
- Provide a BTS (behind the scenes looks)
- Feature products and services
- Showcase your knowledge
POSTING IGTV VIDEOS IN STEP BY STEP PROCEDURE:
Setting up and using IGTV is an easy task, and the IGTV is accessible from desktop and mobile. Here we provide you a step by step procedure to upload your IGTV, and you may also skip any of them:
- From a camera roll, choose a video.
- Choose a cover picture.
An attractive and eye-catching cover for IGTV video can create all the differences in views. You will want to choose an engaging and clear image that makes the viewers watch your videos. You can upload an image from the camera roll or select a picture anywhere from your video.
- Create a title for your videos and a description for your video
- Add your videos to sequences (it is an optional one)
- In your feed post, post your IGTV video’s preview.
- Tag your business and brand partners in your IGTV video ( it is an optional one)
- Post your IGTV video and keep an eye on the Insights of IGTV.